BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20220119T160000Z DTEND:20220119T180000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Golden State Marketing E-Mail Marketing Essentials For Business Webinar DESCRIPTION:Hosted by SCORE Austin\n\n\n\nResearch says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes\, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don't yet pay off\, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.\n\n\n\n\n\nYou will learn:\n\n\n\n- The 5 C's of E-Mail Marketing Basics\n\n- How to create a content calendar with a complimentary digital version sent to all students\n\n- How to pick the E-Mail platform right for your business\n\n- Anatomy of E-Mail design\n\n- Subject Lines\n\n- Best times and days to send E-Mails\n\n- Why List Segmentation is important (case study provided)\n\n- Basic Automations\n\n- How to create E-Mail graphics using Canva\n\n- How to set up Google analytic tracking links\n\n- A/B Testing Tips X-ALT-DESC;FMTTYPE=text/html:
\nHosted by SCORE Austin
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\nResearch says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes\, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don'\;t yet pay off\, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.
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\nYou will learn:
\n
\n- The 5 C&rsquo\;s of E-Mail Marketing Basics
\n- How to create a content calendar with a complimentary digital version sent to all students
\n- How to pick the E-Mail platform right for your business
\n- Anatomy of E-Mail design
\n- Subject Lines
\n- Best times and days to send E-Mails
\n- Why List Segmentation is important (case study provided)
\n- Basic Automations
\n- How to create E-Mail graphics using Canva
\n- How to set up Google analytic tracking links
\n- A/B Testing Tips