Events Calendar
Golden State Marketing E-Mail Marketing Essentials For Business Webinar
Hosted by SCORE Austin
Research says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don't yet pay off, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.
You will learn:
- The 5 C’s of E-Mail Marketing Basics
- How to create a content calendar with a complimentary digital version sent to all students
- How to pick the E-Mail platform right for your business
- Anatomy of E-Mail design
- Subject Lines
- Best times and days to send E-Mails
- Why List Segmentation is important (case study provided)
- Basic Automations
- How to create E-Mail graphics using Canva
- How to set up Google analytic tracking links
- A/B Testing Tips
Date and Time
Wednesday Jan 19, 2022
8:00 AM - 10:00 AM PST
Location
This is a virtual event
Fees/Admission
Free
Register here:
https://austin.score.org/event/e-mail-marketing-essentials-your-business-1
Contact Information
Patty Ross (310) 560-5185
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