Introducing BackTo.Biz - Free Online Learning Program for Small Businesses
We know the road to recovery from the COVID-19 pandemic remains uncertain for so many of you. Small business owners have taken on significant debt and made incredible sacrifices to reopen in an economy that looks vastly different from the one you knew before. Consumer behavior has changed significantly, and the need for digital transformation has never been more important.
To support you, we wanted to make you aware of a powerful new program created to help small businesses develop the knowledge and skills needed to accelerate their recovery and bounce back even stronger.
Launching today, BackTo.Biz is a free, online learning program to help small businesses recover, pivot and grow. BackTo.Biz features a collection of 400+ individual video lessons, articles and tools from a diverse and renowned set of innovative entrepreneurs. The content is designed to help small business owners expand their knowledge and skills on a wide range of topics, including: hiring talent, selling online, building their brands, pivoting business models, creating new revenue streams, finding their ideal customers, managing stress and more.
You can view a short video trailer of the program at the link below and access all of the content for free at BackTo.Biz.
The BackTo.Biz program was funded by former Starbucks ceo and chairman emeritus Howard Schultz and the emes project llc, and co-created with CreativeLive, a global leader in online learning. To reach as many small businesses as possible and share additional best-in-class learning resources from top tier brands, BackTo.Biz has partnered with a coalition of non-profit and business leaders to raise awareness of the program, including Ascend, Chase, Community Reinvestment Fund USA (CRF), Facebook, Grow with Google, Goldman Sachs 10,000 Small Businesses, Intentionalist, Main Street America, Microsoft, Reimagine Main Street, Salesforce, Starbucks, Shopify, and CO— by the U.S. Chamber of Commerce.
Our goal is to help America’s small businesses emerge from the COVID-19 pandemic stronger and more resilient. Sharing tools and resources like the BackTo.Biz program is just one way we can achieve that goal. In the months ahead, we will continue to stay in touch to share information and resources to support America’s entrepreneurs.
The Small Business Recovery Initiative
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