Events Calendar
Golden State Marketing Webinar: E-Mail Marketing Essentials For Business
Hosted by SCORE Los Angeles/SBA
Research says that for every $1 spent on E-Mail marketing there is an average $44 return on investment. To generate such positive outcomes, businesses have to reach the right customers with targeted campaigns. If you feel your E-Mail efforts don't yet pay off, this workshop is for you! This class will teach basic and advanced techniques to propel your E-Mail efforts.
You Will Learn:
The 5 C’s of E-Mail Marketing Basics
- How to create a content calendar with a complimentary digital version sent to all students
- How to pick the E-Mail platform right for your business
- Anatomy of E-Mail design
- Subject Lines
- Best times and days to send E-Mails
- Why List Segmentation is important (case study provided)
- Basic Automations
- How to create E-Mail graphics using Canva
- How to set up Google analytic tracking links
- A/B Testing Tips
Golden State Marketing Webinar: E-Mai...
Date and Time
Tuesday Feb 13, 2024
10:00 AM - 11:30 AM PST
Contact Information
Patty Ross (707) 227 4061
Send Email