Golden State Marketing Webinar: Social Media Essentials For Business
Hosted by SCORE Charlotte NC
Social media can be overwhelming for business owners. Which platforms. How often to post. What to post. What is “live”. Why Facebook Groups are important. This class will give you the basics every business owner should know as well as the latest trends to grow your business.
This class will cover :
How to create a content calendar to sync all your marketing efforts (Participants will receive a complimentary digital copy of a digital calendar-$27 value)
How to choose which platforms make sense for your business
The right days and times to post on each platform and how often to post
What type of content to post for best engagement
Social Media Advertising options
Facebook and Instagram "Lives"
Facebook and Instagram "Stories"
What is a social media influencer and why to use them.